Ideas <> Impact

BRNDx is a one-time, quick build-to-launch initiative designed to build, launch, and extend your business impact.

WHOM WE ELEVATE?

Minds who have a startup or business idea.

Thinkers who want to create an innovative impact.

Students aspiring to become entrepreneurs.

New company founders who are unable to scale.

THE CHALLENGES.

Stage 1 - Idea Validation.

• Uncertainty about whether the idea is marketable or unique.

• Lack of clarity on the target audience or demand.

Stage 3 - Building Credibility.

• Struggling to build trust as an unknown or new player in the market.

• Lacking professional assets like a strong platform, effective brand story, or uniform messaging.

Stage 2 - Defining Brand Identity.

• Difficulty in translating the founder’s vision into a clear, memorable identity.

• Confusion about visual identity—logos, colors, and tone of voice.

Stage 4 - Scaling Visibility.

• Struggling to stand out in saturated markets like fashion, tech, SaaS, or luxury.

• Wasting resources on generic marketing efforts without clear ROI.

Stage 5 - Aligning Internal Teams.

• Inconsistent communication and misaligned priorities within the team.

• Employees not understanding or living the brand values.

Stage 6 - Market Trends.

• Staying relevant amidst rapidly changing trends in design, SaaS, tech, or luxury.

• Losing market share to competitors who innovate faster.

Stage 7 - Customer Loyalty.

• High churn rates or inability to create long-term relationships.

• Customers seeing the product/service as a commodity rather than a brand.

Stage 8 - Expanding.

• Challenges in positioning the brand for new demographics or industries.

• Fear of diluting the brand while scaling.

Stage 9 - Sustaining Growth.

• Losing focus on brand differentiation in the pursuit of profits.

• Struggling to balance short-term sales goals with long-term brand building.

CAPABILITY IMPACT.

Shaping the soul of your brand.

Brand Purpose & Positioning.

Your brand isn’t just about selling stuff—it’s about why you’re here and who you’re here for. We help you uncover your “why” and turn it into something so real, your audience will swear you’re reading their minds.

What We Cover:

• Framing a story your audience feels in their bones.

• No wallpaper vibes—just a brand that gets noticed.

• Emotionally, culturally, and in ways that truly matter.

Make your brand future-proof.

Brand Portfolio Strategy.

Think of us as your brand’s GPS for the future—helping you find all the hidden shortcuts to success while avoiding those annoying “dead ends.”

What We Cover:

• We’ll explore the market and find where the real potential lies.

• Too many? Too few? We’ll structure it all for seamless success.

• Smart strategies to grow your audience and keep them loyal.

Building clarity and connection.

Brand & Product Architecture.

Think of your brand like a puzzle—we’ll make sure all the pieces fit perfectly so your customers aren’t left scratching their heads.

What We Cover:

• Align products and services for effortless synergy.

• Frame a brand framework so clearly, that even the most confused customers get it.

• Build a scalable setup for new ideas and bold innovations.

Want to Stand-out Unique?

Articulating your unique promise.

What sets your brand apart? We distill the essence of your value into compelling propositions that define your relevance and impact in the market.

What We Cover:

• Statements that hit home and make an impact.

• Strategies designed to resonate with your audience.

• Frameworks that build confidence and spark action.

Starting a New Company?

Launching visions into reality.

For startups and new ventures, we simplify the journey of building a brand. From coming up with ideas to bringing them to life, we help you create brands that leave a lasting impression.

What We Cover:

• From identity to messaging, we build it all.

• Innovative go-to-market strategies that deliver impact.

• Strategies designed for growth and lasting audience connection.

BRNDx Plans.

Enabling Brilliance Converge.

PASSION.

Audience
Startups, designers, and small businesses looking to establish a strong foundation for their brand.

Timeline
6 weeks

Benefits

• Initial brand identity development, including logo, color palette, and typography.

• Basic brand strategy outline focusing on market entry.

• Total 300 minutes of brand consulting to guide initial brand decisions.

• Crafting of key messages for your brand's core audience.

• Basic brand guidelines document for consistent application.

ICONIC.

Audience
Growing companies aiming to refine and enhance their brand presence in competitive markets.

Timeline
10 weeks

Benefits

• Enhanced brand identity, including visual and verbal elements, with a focus on differentiation.

• Complete brand strategy with competitor analysis and positioning.

• Total 600 minutes of brand consulting for strategic decision-making.

• Launch of a targeted brand marketing campaign across two channels.

• Development of informative content that aligns with your brand’s messaging.

• Detailed brand guidelines, including do’s and don’ts for brand application.

LEADER.

Audience
Established brands seeking to dominate their industry and elevate their market position globally.

Timeline
16 weeks

Benefits

• Fully immersive brand identity overhaul, including rebranding (if needed) and advanced visual assets.

• In-depth, data-driven brand strategy with global market considerations.

• Total 1200 minutes of brand consulting with senior strategists.

• Multi-channel brand marketing campaign, including digital, print, and experiential marketing.

• Creation of high-impact promotional content and strategic content plans.

• Wide design services, including website design, product packaging, and collateral.

• Strategic brand positioning and re-positioning for market dominance.

• Extensive brand guidelines with a focus on scalability and adaptation.

• Creation of a full suite of brand messaging tailored to diverse market segments.

BUILD BEYOND.

Coffee?

A sip-and-share session together.

QUICK READS.